Pravana Wholesale Products
Pravana is a professional hair colour and care brand built around its ChromaSilk system, which spans permanent creme colours, demi-permanent options, high-lift shades, and the VIVIDS creative colour collection in semi-permanent and everlasting permanent formats. The range also covers colour care with shampoos and conditioners for treated hair, lightening with the Pure Light Ultra Lightener, toning products, and colour-enhancing conditioners in shades including Pink, Aqua Blue, Violet, and Silver.
Pravana is positioned firmly in the professional salon channel, with its ChromaSilk Permanent Creme Color spanning over 135 shades across six tonal families and built on a silk and keratin base. The VIVIDS collection, introduced more than 14 years ago, has grown into one of the industry's largest semi-permanent creative colour offerings with over 32 intermixable shades, covering original, neon, and pastel variants. Complementary lines such as ChromaSilk Express Tones and HydraGloss deliver ammonia-free toning and glossing options, while the ChromaSilk HI LIFTS allow high-lift blonding without a separate lightener. This breadth makes the brand a practical one-supplier source for salons and professional retailers building out a full colour category.
Beauty retailers, e-commerce stores, and salon wholesalers sourcing Pravana wholesale can browse the full range on Qogita, compare live prices from 500+ vetted distributors and suppliers across Europe and the UK, and place orders on a low minimum order value (MOV). Register free to see the current wholesale price list and take advantage of fast delivery across Europe.
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Frequently asked questions
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The ChromaSilk Permanent Creme Color range is a core reorder line, covering 135+ shades built on a silk and keratin base. The ChromaSilk VIVIDS collection, spanning original, neon, and pastel formats, is a strong draw for retailers serving creative colour demand. ChromaSilk Express Tones, HydraGloss, and the Pure Light Ultra Lightener round out the most-requested lines.
Yes. Once you register on Qogita you can see the full live Pravana wholesale price list and compare prices across 500+ vetted distributors and suppliers. This means you can consistently source the ChromaSilk colour range, VIVIDS, and the care and toning lines at the lowest wholesale prices.
No, you do not need a direct brand account. Qogita connects business buyers to a network of vetted distributors and suppliers carrying Pravana stock, so you can access the range in one place as soon as your free account is open. There is no need to negotiate separate distribution agreements.
Yes. All Pravana products sourced through Qogita are 100% genuine, supplied by vetted distributors and suppliers. Professional hair colour and care is a category where product integrity matters, so Qogita only works with verified supply chain partners.
Create a free account, browse the full Pravana range including ChromaSilk colour, VIVIDS, and the care and toning lines, then place a bulk order on a low minimum order value (MOV). Orders are fulfilled through Qogita's network of vetted distributors and suppliers, with fast delivery across Europe.