The UK cleaning products market was valued at $15.73 billion in 2024, and natural cleaning products are one of the fastest-growing segments within it. On Amazon UK alone, leading eco-friendly cleaning brands like Attitude and Ecozone are recording 10,000+ orders every month, which shows that this is not a passing interest. It is an active and expanding market that retailers can tap into right now.
But why is demand growing so fast? Because shoppers today are more informed than ever before. Parents want safer products around their children, and people with allergies and sensitive skin are looking for plant-based, hypoallergenic formulas. Customers are becoming more aware of the harm that petrochemicals and synthetic ingredients can cause, both to health and to the environment.
Cleaning product sellers can take advantage, as natural cleaning products generally carry better margins than low-cost conventional options. More importantly, customers who switch to natural brands tend to stay loyal to them. That means stocking the right products can lead to strong repeat purchases and a more reliable revenue stream over time.
That’s why today we are covering the 10 best natural cleaning products UK retailers and Amazon sellers need to stock. We’ve ranked the cleaning products based on Amazon sales data, customer ratings, verified certifications, and overall credibility in the market.
Top 10 Natural Cleaning Products in the UK
- Bio-D Washing Up Liquid
- Ecover Bathroom Cleaner
- Delphis Eco Heavy Duty Degreaser
- Stardrops The Pink Stuff Miracle Window & Glass Cleaner
- Miniml Eco Antibacterial Spray Surface Cleaner
- Attitude Little Ones Dishwashing Liquid
- Bower Collective Loo Cleaner
- EcoZone Forever Flush 2000 Blue Toilet Blocks
- Faith In Nature Laundry Liquid with Aloe Vera and Rosemary Oil
- Eco Living Supreme Quality Eco Dustpan and Brush Set
1. Bio-D Washing Up Liquid
Bio-D is a small, family-run business based in the UK that has been making biodegradable cleaning products for decades. The “Bio” in the name stands for biodegradable, and the brand only uses plant-based ingredients across its entire range. It has certifications from Cruelty-Free International, the Vegan Society, and Allergy UK, and is also B Corp certified, which means it meets high standards for social and environmental performance.
Now, this washing up liquid is one of Bio-D's most popular products. It is hypoallergenic and free from synthetic fragrances, petrochemicals, triclosan, phthalates, chlorine bleach, basically all bad things. A fragrance-free version is also available for customers with sensitive skin or allergies. This natural cleaning product carries a 4.6 rating on Amazon UK, with 75% of reviewers giving it five stars.
Speaking of packaging, Bio-D uses 100% recycled plastic bottles along with paper and cardboard. They also offer reusable HDPE bulk jerry cans. Products are available in bulk sizes from 5L to 15L, which customers can use to refill their bottles at home.
Buy Bio-D Products Wholesale on Qogita
2. Ecover Bathroom Cleaner
Ecover has built a solid reputation in the UK natural cleaning products market and their bathroom cleaner is a product that genuinely backs that reputation up. The product is biodegradable and free of harsh chemicals and synthetic dyes.
This cleaner works well in the areas of a bathroom that see the most buildup, like shower screens, tiles, and taps. But one thing to note is that it is not made for marble or natural stone surfaces.
It has 97% positive ratings from over 5,000 customers on Amazon UK. That kind of review volume means consistent buyer satisfaction and low return risk. Ecover uses plant-based and mineral ingredients and has been actively working to remove petrochemical-derived ingredients from its formulas. That is exactly what natural cleaning product shoppers in the UK are looking for right now.
However, some shoppers don’t trust Ecover because they claim their parent company - SC Johnsons - tests on animals and avoids taxes.
Buy Ecover Products Wholesale on Qogita
3. Delphis Eco Heavy Duty Degreaser
Delphis Eco is another UK-based brand that takes its environmental credentials seriously. Their Heavy Duty Degreaser is fully plant-based, vegan, and built for tough cleaning jobs in kitchens and commercial spaces.
What we like about Delphis Eco is how transparent they are about their ingredients. That is often quite hard to come by with cleaning brands. They’ve also shared the safety reports for all of their products.
This particular degreaser is free from phosphates, phosphonates, fragrances, and dyes. It is also low in VOCs, which are volatile organic compounds that evaporate at room temperature and can be harmful to health over time.
Delphis Eco also holds an EU Ecolabel accreditation, meaning the product has passed specific environmental impact criteria set by an independent body. That kind of third-party validation carries real weight with buyers who are tired of falling victim to greenwashing.
Buy Delphis Eco Products Wholesale on Qogita
4. Stardrops The Pink Stuff Miracle Window & Glass Cleaner with Rose Vinegar
You might have already seen the viral Miracle Cleaning Paste from this brand all over TikTok and YouTube. The Pink Stuff has built a massive following off the back of that product, and that existing brand recognition makes every other product in their range very easy to sell. This window and glass cleaner is a strong example of that.
The pink bold, clean, eye-catching packaging is hard to miss on a shelf. Beyond the looks, the formula itself is fully vegan, cruelty-free, bleach-free, and uses rose vinegar as its active cleaning ingredient for a streak-free finish.
The numbers back it up too. It holds 93% positive ratings from over 1,000 customers on Amazon UK, and the brand has recorded more than 10,000 recent orders. For sellers, that combination of viral brand awareness, eye-catching packaging, and strong customer ratings makes this one of the lowest risk additions to any eco-friendly cleaning products range.
Buy The Pink Stuff Products Wholesale on Qogita
5. Miniml Eco Antibacterial Spray Surface Cleaner
Miniml was founded in 2020 by two university graduates in Yorkshire with a simple goal: to make naturally derived cleaning products with refillable packaging that reduces waste. The brand holds certifications from Cruelty-Free International, the Vegan Society, and Ethical Consumer Best Buy.
This antibacterial surface cleaner is plant-based and made with mostly natural origin ingredients, including a vegetable extract that targets limescale. The formula is free from sulphates, triclosan, phthalates, GMOs, formaldehyde, chlorine bleach, NPEs, VOCs, and optical brighteners. On top of all that, the brand has actively worked to keep palm oil out of its cleaning products entirely. Even the fragrances they use in this product are of 100% natural origin.
Buy Miniml Products Wholesale on Qogita
6. Attitude Little Ones Dishwashing Liquid
If you are targeting parents and young families, this product is a great addition to your range. Attitude Little Ones Dishwashing Liquid is specially formulated for baby bottles, sippy cups, pacifiers, and breast pump parts, filling a very specific gap that most general natural cleaning products do not address.
The formula is EWG Verified, made with 97% natural origin ingredients, and free from SLES, vegan, and cruelty-free. Manufacturing is CO2-neutral and the product is dermatologically tested. It comes in a recyclable HDPE number 2 bottle, covering the packaging concerns that eco-conscious parents typically raise.
From a sales standpoint, over 11,000 reviews on Amazon UK and 10,000 recent orders from the brand tells you there is a large, active buyer base already looking for this product.
Buy Attitude Products Wholesale on Qogita
7. Bower Collective Loo Cleaner
Bower Collective is an online refill store founded in 2019 with a clear mission to eliminate single-use plastic waste. The brand is B Corp and Climate Partner certified, and all suppliers meet the Ethical Trade Initiative base code, which means workers are paid a living wage and treated fairly.
Each product of this brand has its own QR code on the back that you can scan to find out more about the product, how many times it has been reused, and how much carbon has been saved.
This particular loo cleaner is free from ammonia, parabens, formaldehyde, synthetic dyes, animal-derived ingredients, phthalates, phosphates, and chlorine bleaches. But some products do contain SLES, a sulphate that most buyers avoid.
As for packaging, Bower Collective operates a refill model in which customers return glass and vegan plastic bottles for reuse, creating a built-in repeat-purchase cycle.
Buy Bower Collective Products Wholesale on Qogita
8. EcoZone Forever Flush 2000 Blue Toilet Blocks
EcoZone's Forever Flush 2000 stands out in the toilet cleaning category because it brings genuine natural credentials to a product type that is typically dominated by harsh chemical formulas.
The product formula is vegan, cruelty-free, and approved by both PETA and Allergy UK, making it suitable for sensitive skin and allergy-prone households. It contains no animal products and is completely biodegradable.
Now the sales data for this natural cleaning product is strong too. EcoZone has recorded over 50,000 recent orders on Amazon UK, and the product holds 90% positive ratings from over 1,000 customers.
Buy EcoZone Products Wholesale on Qogita
9. Faith In Nature Laundry Liquid with Aloe Vera and Rosemary Oil
Faith in Nature has been around since 1974, the time when natural and cruelty-free were not very common. While the brand is famous for its hair care range, it also carries a small range of natural cleaning products.
This super concentrated laundry liquid contains aloe vera and rosemary oil and is approved by both Cruelty-Free International and the Vegan Society. The formula is free from SLS, parabens, phosphates, triclosan, phthalates, BPA, petroleum derivatives, GMOs, chlorine bleach, and synthetic fragrances and colours.
One downside for customers is that Faith In Nature only sells cleaning products in bulk sizes to reduce plastic. The 5-liter HDPE containers can be returned directly to the brand for reuse, supporting a circular packaging model.
Buy Faith In Nature Products Wholesale on Qogita
10. Eco Living Supreme Quality Eco Dustpan and Brush Set
Not every product in a natural cleaning range needs to be a liquid or a spray, and ecoLiving proves that with this dustpan and brush set. The main focus of this natural cleaning brand was to create affordable, zero-waste products that keep microplastics out of our oceans and single-use plastic out of our homes.
This particular brush set is 100% plastic-free, FSC certified, and suitable for vegans. Most ecoLiving products are made in Sussex, UK, with the brushes manufactured in Germany. This gives the brand a strong local and ethical production story that resonates well with conscious shoppers.
Buy ecoLiving Products Wholesale on Qogita
Where To Buy Natural Cleaning Products Wholesale in the UK
Finding reliable wholesale natural cleaning products in the UK can be harder than it looks. Many retailers run into inconsistent stock, unverified suppliers, and minimum order values that do not work for smaller businesses.
That is where Qogita comes in. At Qogita, we connect retailers with vetted suppliers across the UK and Europe. Every supplier on the platform is verified, so you can order with confidence knowing you are receiving 100% authentic bulk cleaning products every time. With a minimum order value of €500, both small retailers and Amazon sellers can stock without committing too much capital upfront.
The best part is that every brand we mentioned in this guide, from Bio-D and Ecover to Faith In Nature and EcoZone, is available on Qogita. So whether you are restocking a single brand or building out your entire natural cleaning products range from scratch, you can find everything you need in one place.
However, if you're new to this category, it's important to get familiar with the VAT rules for cleaning products before setting your prices.
Conclusion
To recap, the demand for natural cleaning products in the UK is growing and retailers who stock the right brands stand to benefit from that shift. The 10 products covered in this guide span every major cleaning category, from kitchen and bathroom to laundry and accessories, giving you a well-rounded range to work with.
Each one has verified credentials, real sales data, and a customer base that is already buying. If you are ready to source these products in bulk, Qogita is the place to start.
Natural Cleaning Products FAQs
What are the best non-toxic cleaning products in the UK?
Bio-D, Ecover, Miniml, Faith In Nature, and Delphis Eco are among the most trusted options. All of them use plant-based ingredients and hold verified third-party certifications.
Where can I buy chemical-free wholesale cleaning products in the UK?
Qogita is a reliable platform for sourcing wholesale natural cleaning products in the UK. It connects retailers with verified suppliers across the UK and Europe, with a minimum order value of €500.
Do non-toxic cleaners cost more?
Yes, they can be slightly more expensive upfront, but most natural cleaning brands offer bulk sizes that bring the cost per use down significantly.
Are natural cleaning products as effective as traditional ones?
Yes. Most plant-based cleaners handle everyday household tasks similarly to traditional products, and some, like Delphis Eco, are specifically built for heavy-duty jobs.
What ingredients should I avoid when buying natural cleaning products?
Always avoid triclosan, synthetic fragrances, chlorine bleach, phthalates, formaldehyde, and petroleum derivatives. Most reputable natural cleaning brands will clearly state that their formulas are free from these.
Do you need any special documents or certification to sell cleaning products in the UK?
Yes. Cleaning products sold in the UK must comply with UK REACH regulations. Suppliers should provide a Safety Data Sheet for each product and ensure ingredients are correctly labelled.